MY THOUGHTS ABOUT DESIGN

Friday 18 January 2013

Airline rebranding

Amercan Airline's rebranding by Futurebrand is just ok. I don't like the tail fin design.
One of the best Airline branding projects was the John Sorrell’s designs for British Airways - brave and innovative. Pity Maggy scuppered it.
Which one is more exiting and different?






A brand to dance about!

English National Ballet branding. I always like clever and simple ideas.



http://www.creativereview.co.uk/cr-blog/2013/january/enb-says-it-with-aktiv-grotesk

ITV's new brand

ITV's new brand  - good or bad?






http://www.creativereview.co.uk/cr-blog/2013/january/itv-rebrand

Tuesday 25 September 2012

USA Today by Wolff

USA Today by Wolff Olins, a simple and bold redesign and branding project.

Wolff

Friday 14 September 2012

Gardens by the bay beautiful branding

Great identity application and signage


http://www.creativereview.co.uk/cr-blog/2012/september/thomas-matthews-identity-for-gardens-by-the-bay

Wednesday 27 June 2012

British Gymnastics' new identity

The British Gymnastics' new identity, a move in the right direction - stunning moving graphics.
I also like the logotype - see the link for more

http://www.creativereview.co.uk/cr-blog/2012/june/british-gymnastics-new-identity